August 2025 LTC News
- 2 min read

August 2025 LTC News

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Each month, we share helpful news for financial professionals on long-term care, LTC insurance, and our company. If you find this helpful, please share it with others. Read news from other months.


📊 Client proposals

Over the past few months, I’ve refined how I present policy options based on client feedback. Quotes are now shared through a mobile-friendly, anonymous website.

Each proposal includes a simple table comparing Base, Plus, and Cadillac options.


Below that, a clear graph shows how each option’s benefits stack up against projected long-term care costs in their state at age 80.


📺 YouTube Channel

This month, we released two new videos about long-term care insurance.

Each video adds a bit of humor to an otherwise stuffy topic, encouraging people to watch and share.

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My wife and I just purchased a long-term care insurance policy. I’ll be sharing a new post and video soon that walk through how we made our decision.


❤️ Our Why

Long-term care and caregiving are overlooked in the U.S., despite 70% of adults needing LTC. The topic gets little attention due to reluctance around aging and care planning. Our mission is to inspire action with practical, engaging guidance—empowering caregivers and care recipients to navigate LTC together.

As part of that mission, when long-term care insurance is part of your clients’ financial plans, we help them evaluate their options and secure the right policy. Learn how we can support your practice.

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